- IGI&CO -
IGI&CO is a brand of the Imac Spa Group
IMAC is one of the largest Italian industrial groups for men’s, women’s and children’s footwear. Their products have been sold in the most important international markets for over 40 years. A constant focus on the range and quality of products, thanks to an ongoing search for new styles, materials and production techniques, is the company’s strong point. A conscientious and attentive customer service department, supported by a young and dynamic sales team, completes the structure of this modern company that is always ready to respond to the increasingly demanding needs of the global marketplace.
The IGI&CO brand was created in 2002, to offer high-performance technical products inspired by Italian style and taste: footwear characterised by extreme lightness, flexibility and breathability thanks to specially selected leathers.
All of the IGI&CO collections feature “all-around” comfortable footwear with the “performance” of sporty shoes, with a “city-wear” look. Shoes that can be worn both everyday and for more formal occasions.
For this reason the brand was launched using the payoff line “Sporty inside” to convey the brand’s high-performance and multi-functional features.
What’s more, a special focus was placed on the brand’s styling in order to communicate that the footwear can easily be worn on formal occasions and at work, for holidays or travel, but at the same time for taking a stroll and for simply relaxing over the weekend.
In other words, a universal product that is both dynamic and modern at the same time.